Magga Dóra

Magga Dóra

User experience designer with background in psychology and computer science. Loves anything and everything that has to do with user behavior. Also loves travelling, photography and teaching. Please refer to her CV for details. One of the founders of Arctic Girl Geek Dinner - Tæknitátur.

Watch me at TEDx Reykjavik in 2009

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Solve a problem

I have a confession to make: I love the Hammacher Schlemmer catalog. It’s full of things I didn’t know I needed. But I do. Like the desktop photograph to digital picture converter (unfortunately no longer available). And the easy access laptop carry on. And the no blind spot rear view mirror. And of course the remote controlled rolling beverage cooler.

If you haven’t read the catalog these items may surprise you. Well, Hammacher Schlemmer claims they specializes in the unexpected. But what they really do is solve problems.

Look at the products above. They all address a specific problem.